"I just revamped a print-on-demand Etsy store " Congrats Dr. T. You are so right about the dedication, persistence and consistency that's required, to succeed at such an endeavor. But being able to recognize the need to "revamp" some of your previous efforts is a positive and very strategic move. All too often, we get completely "stuck on stupid", and refuse to edit, modify, or outright change what clearly isn't working. Looks like you're on the right path. Good luck :-)