"It’s a win-win scenario where conservation and economic development walk hand in hand." BRAVO Professor - this is a worthy topic of sharing, if ever I read one. I also often wonder why the really serious content seems to get bypassed, even if someone does care enough to write it, such as you have done here in this deep dive into the issue. I applaud your hard work on this subject, and agree with the views. I remember years ago, doing an article on the Acai berry when it was all the rage online, and "content was king". I recall that no one outside of the region can ever get it fresh, because it can't ever sustain the journey away from where it grows. Thanks so much for this enlightening story :-)