Yeah, I remember when I discovered how to use it, after seeing other writers show off cool kickers, and me not having a clue how they did it. I also found out that you can insert a link into your "subtitle", which I think is kind of cool. I only used it once though, when I wrote a shout out story about a writer, and put her name in the subheading, linking to her profile. I know you risk people clicking away from your story before they even read it, so I've since then, found a better use for that feature and I'll be using it soon :-)